Front Office Sports on X: Blenders — the brand behind Deion Sanders' 'Prime 21' sunglasses — originally planned to sell about 16,000 pairs. They've now sold 67,000-72,000 pre-orders, the company tells @MMcCarthyREV.

Deion Sanders' Sunglasses Rakes In $4.5M; 65,000+ Pre-Ordered

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San Diego sunglasses company Blenders hits big with Deion 'Coach

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Deion Sanders-Endorsed Blenders Sunglasses Do $1.2 Million in

San Diego sunglasses company Blenders hits big with Deion 'Coach

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Blenders x Coach Prime

Deion Sanders sunglasses with Blenders brings in $1.2 million

Deion Sanders-Endorsed Blenders Sunglasses Do $1.2 Million in

An Inside Look at the Deion Sanders Sunglasses Deal

An Inside Look at the Deion Sanders Sunglasses Deal

Days After Earning Colorado $18,000,000 Via Nebraska Game, Deion

Get Those Deion Sanders Sunglasses Before You're Out of Luck