It seriously floats my boat when a brand new lure works so well

Rapala® Introduces New Crushcity™ Soft Baits - Rapala

Spinning Into River Walleyes

New Fishing Lures for 2024 - Wired2Fish

The Hunt for the Giant Squid

Opening Day Options: Top 10 Lures For Mega Trout - The Fisherman

The Most Disgusting Symptom of Climate Change: Sea Snot - The Atlantic

Poop Baits, Shrimp-in-a-Cup, and a Dangerous Addiction to New

Some Maine fishermen may get higher piers after recent storms

The Very Best Trout Fishing Lures for the Pacific Northwest and Beyond