SHOP Down South Lures

Our unique hybrid tail delicately and naturally swims on the fall, triggering bites from the most finicky gamefish.

Down South Lures Texas Roach

Down South Lures – Line Cutterz

Down South and Coastal Marsh believe in producing the finest quality soft plastics that are dedicated to the “skinny water enthusiast” of saltwater

Down South Lures - Super Model

Down South Lures – Tackle Hut of Texas

Down South Southern Shad Lures

SHOP Down South Lures

Down South Southern Shad Lures

Down South Lures Burner Shad, 3.5 – Callie Kay's

Our unique hybrid tail delicately and naturally swims on the fall, triggering bites from the most finicky gamefish.

Down South Lures Burner Shad, Bone Diamond

Custom Down South Lures - 5 Super Model – Cricket Custom Lures

Down South Lures - Burner Shad 7PK – Johnny's Sport Shop

Sown South Lures's Southern Shad line of soft plastic baits are offered in a variety of proven fish catching colors. They have colors developed for

Down South Lures - 8 Pack

Sown South Lures's Southern Shad line of soft plastic baits are offered in a variety of proven fish catching colors. They have colors developed for

Down South Lures - 8 Pack