Berkley Gulp Grub 5in Lure

The Berkley Gulp! Grub Lure uses the infamous Gulp! scent and flavour to lure in fish like a magnet. With 400 times more scent dispersion than

Berkley Gulp Grub Soft Plastics 5in

The Gulp! range of products have been developed exclusively by Berkley

Gulp! has 400 times more scent dispersion than ordinary plastic bait. The extreme scent dispersion greatly expands the strike zone allowing you to catch more fish! Even more impressive, the natural formulation of Gulp! outfishes live bait in head to head field tests.

Berkley Gulp! Saltwater Grub, Chartreuse, 6 - 4 pack

McArthy Baits Buzz n Frog Lure

Berkley - Gulp! Minnow Grub 2 Fluorescent Orange

Berkley Skid Jig 20-60g

With extremely life-like motility in the water as well as authentic coloration, these lures are sure to fool fish into biting on your line. Berkley Gulp! Saltwater baits are made from natural ingredients that release 400 times more scent than plastic baits. Formulated especially for ocean gamefish, Berkley Gulp! Saltwater is so potent it can actually OUTFISH live bait. Plus it's 100 percent biodegradable for a cleaner environment.